The prototype helps us understand what the client wants to see on their website, what functionality their customers need. And the client will delve into the subject area in this way. On prototypes, clients describe in detail why such functionality is needed, explain the specifics of the site, etc.

You can poke the prototype with the cursor or your finger. If you wish, you can print it and trace on paper with a pencil what you don’t like, and it is easy to explain it to the contractor. It is also easier for them to move a block in the prototype than to move the same block on a finished project five minutes later. As a result, everything is in the black: the client saves money, and the developers are less likely to listen to the designer’s displeased grumbling.

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